By Michael L Umphrey
Who am I?
What’s my story?
The passage from childhood to adulthood
Influences on identity
family
religion
peers
class
ethnicity
occupation
clothing
body image
intelligence
Social influences:
peers
parents
schools
laws and politics (values)
folk culture (values)
mass culture (values)
I’m a missionary
I’m a warrior
I’m a helper
Do I use brands to project an identity?
Identity and media